Midlife Isn’t a Crisis—It’s a Wake-Up Call

You’re Always the Strong One.

But Even the Strong Ones Get Tired.

We’re Gen X. We were raised on latchkeys, life lessons from sitcoms, and the unspoken rule that you don’t talk about what’s really going on.

We got told to be quiet, be good, and be grateful. We learned early to self-soothe, self-sacrifice, and handle shit ourselves.

So we did. We became the strong ones. The capable ones. The ones who could read the room and keep the peace.

And now we’re here—burned out, worrying like it's our full-time job, and staring down midlife with a mix of sadness, nostalgia, and rage!

Secretly hoping that our best years aren't behind us.

Because the truth is? We didn’t get the guidance we needed. We didn’t have the emotional tools, the safe spaces, the steady models of what it looks like to live a grounded, honest, powerful life as a woman.

But we get to change that now.

  We get to become the mentors we always needed.  

  We get to unlearn the shit that kept us quiet. 

  We get to show up fully—not just for ourselves, but for the people coming next. 

This isn’t just about healing old wounds. It’s about creating new legacies (whether you have kids or not.)

You don’t need to keep muscling through.

You need space. Tools. Community. A damn exhale.

Because it turns out no one is coming to save us. But we can save each other.

Welcome to THRIVE Midlife.

Imagine if…

Trusting yourself was your default

No more second-guessing every decision, replaying conversations in your head, or overthinking literally everything. Instead of spiraling, you’d know exactly how to check your mindset, shift your perspective, and move forward without needing 17 opinions first. You’d finally feel steady, clear, and in control—without the mental exhaustion.

You made yourself a priority

No more squeezing yourself into the cracks of everyone else’s schedules. No more saying “I’m fine” when you’re very much not fine. You’d actually know what fills your cup, what drains it, and how to set boundaries without guilt. And instead of feeling like you’re too much for wanting more, you’d finally own the fact that you deserve it.

You felt excited about what's next

Instead of wondering “Is this all there is?” or “Am I too late to change?”—you’d feel clear, grounded, and ready for what’s ahead. You’d stop waiting for someday and start building a life that actually feels good to live. Because guess what? It’s not too late. You just need the right support to get there.

SUMMER 2025

Life Assessments with Coach Kira

Even though the program officially kicks off this fall, you’ll get early access to the THRIVE Life Assessment and optional pre-work—so you can start with clarity, not chaos.

We’ll explore:

✔ How much daily joy and fulfillment you're actually experiencing
✔ Whether your mindset is helping or holding you back
✔ Where your self-worth and self-compassion could use a boost
✔ How connected you feel to purpose and meaning right now
✔ Your unique learning style and what truly motivates you

Once you’ve completed your assessment, you’ll get a 60-minute private coaching session with me (Coach Kira) from mid-August to mid-October to review your results, get grounded, and create a personalized blueprint and roadmap that fits you.

So we know where we are going & how to get there.

OCTOBER 5 - 10TH, 2025 MADISON, WI

THRIVE Kick-off Retreat

After your assessments, we start with something most programs skip—real-life connection with the women who will be walking this journey with you.

This 5-day, 4-night retreat in my hometown of Madison, WI which is fucking magical in the Fall. Changing leaves, apple & tomato season, petting farms (baby goats!), pizza farms & so much good cheese.

Everyone who visits Madison falls in love with it a little.

What You Can Expect:

✔ Daily guided sessions by me to lay the foundational skills and mindsets for the program
✔ Deep, real conversations with women who actually get it—no surface-level small talk here
✔ A space where you don’t have to explain yourself—just show up as you are and feel seen
✔ Delicious farm-to-table meals, lots of laughter (and swearing), and zero pressure to “have it all together”. 

PLUS we meet in the mornings in a FUCKING TRAIN CAR!  (how cool is that?) and have the afternoons to relax, explore, & experience the best of this beautiful city.

By the time you leave—you’ll have your people. A support system built on honesty, encouragement, and the shared experience of women choosing themselves—together.

*Accommodations not included. Lots more info in the FAQs.

PART 1 (OCTOBER/NOVEMBER)

The Process & Move the Fuck On Method

Instead of numbing out, shutting down, or avoiding, discover how to actually work with your emotions and feel better for real.

We will learn how to:

✔ Process your emotions instead of pushing them down, aside or numbing out. So you can get them out of your system & move on.

✔ Regulate feelings so they don’t take over your mood, choices, sleep, or energy.

✔ Dismantle thinking traps & biases that are keeping you sad, stuck, and spiraling. 

✔ Learn how complete the stress cycle every day to prevent burnout and actually feel better.

✔ Understand what you can control & can't—so you put your focus on what deserves your time & energy.

Because when you stop numbing and start processing, you make space for more clarity, energy, and peace in your life.

PART 2 (NOVEMBER/DECEMBER)

The Unshakeable Self-Worth System

Self-worth isn’t something you build by overworking or by pleasing everyone—it’s something you build with specific skills & mindsets that you practice daily.  

This step-by-step system guides you to stop outsourcing your worth, break free from self-doubt, and develop a rock-solid trust & resilience in yourself.

✔ Understand the difference between self-worth and self-esteem—so you stop chasing confidence and start building a foundation that you can grow and THRIVE from. 

✔ Learn the daily rituals that can help you build deep self-worth until the end of time.

✔ Building deep self-compassion skills so you can have the tools to support yourself even in your toughest times.

We even do a 2 week Self-Compassion Challenge with the group to get the ritual started.

You will walk away with the tools to build self-worth & the support to keep it going.

PART 4 (FEBRUARY/MARCH) 

The Solid People Plan

The quality of your relationships is the single biggest predictor of your long-term health and happiness—more than diet, exercise, or even genetics.

Instead of second-guessing every text, tolerating one-sided friendships, or pretending you're totally fine being the "strong one" all the time—you’ll learn how to build relationships that actually feel mutual, supportive, and safe.

We’ll work on how to:

✔ Get clear on who’s worth your time and energy—and who’s just taking up space.
✔ Communicate like a grown-up (no passive-aggressive emoji decoding required).
✔ Create boundaries that protect your peace—without guilt, over-explaining, or spiraling.
✔ Build trust through vulnerability—the real kind, not the “cry once then never talk about it again” kind.
✔ Find and grow with people who show up, cheer you on, and respect your “no.”

Because healthy relationships aren’t about being “chill” or endlessly giving.  They’re about being real, being seen, and being surrounded by people who meet you where you are—without making you shrink to fit.

This is the part where you stop chasing, proving, or managing everyone else’s emotions—and start building the kind of community that feel like a freaking exhale.

  Kira didn’t just give me advice—she showed up daily, challenged me directly, and helped me change deeply ingrained patterns that had held me back for years. 

Thrive has been life-changing.

I came in knowing I needed help but feeling stuck—and Kira delivered exactly what I needed.

Through her daily support, honest feedback, and unwavering presence, she helped me identify and shift long-standing habits.

She was coach, therapist, truth-teller, and cheerleader all in one.

I’m so grateful I said yes—this program is worth every penny (and I’m frugal!).

Kira didn’t just give me advice—she showed up daily, challenged me directly, and helped me change deeply ingrained patterns that had held me back for years. Thrive met me where I was and helped me become who I wanted to be. It’s the best investment I’ve made in myself—and yes, it’s absolutely worth it.

 _{JEANNE
WISCONSIN}

_{CURRENT PARTICIPANT}

“Her mix of deep expertise, compassionate support, and no-nonsense guidance has helped me make big, meaningful changes in my life. ”

Working with Kira through the THRIVE program has been life-changing.

Her mix of deep expertise, compassionate support, and no-nonsense guidance has helped me make big, meaningful changes in my life. She’s consistently available and genuinely invested in my progress… exactly the kind of coach you want in your corner.

_{JESS
MARYLAND}

_{CURRENT PARTICIPANT}

By the end of the program, you'll be able to:

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Stop the Burnout Cycle Before It Starts

Learn how to recognize the signs, interrupt the spiral, and actually recover—instead of powering through and crashing later.

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Reclaim Joy Without Guilt

Bring fun, creativity, and connection back into your life—not as a reward for doing everything else first, but as a requirement for thriving.

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Trust Your Own Voice

Quiet the noise of overthinking, people-pleasing, and self-doubt—and start making decisions that actually feel good to you.

Hi! I’m Kira, your no-BS change partner, mindset coach, & midlife hype woman.

For the past 17+ years, I helped women get out of their own way to create unshakeable self-worth, joy, & relationships.

I mix positive psychology, brain science, and a lot of real talk to help you make shifts that stick. We’re not chasing some perfect version of you. We’re reclaiming the real one—the one with big dreams, strong boundaries, and way more joy.

Because you’re not too late, too much, or too far gone. You’re just in the middle of your story—and it’s about to get good.